Sunday, January 1, 2012

Chicago, IL - The Northeast Illinois Regional Transportation Authority (RTA) has selected Clarity Partners, LLC to evaluate and write the final report for its Multi-Modal Trip Planning System (MMTPS) project, which was partially funded through a federal grant. The RTA branded the MMTPS website with the name “goroo.com” as a tool to provide door-to-door travel options with transit treated as a single system regardless of how many separate agencies provide service for a given trip. The tool was implemented in phases and now allows travelers in greater Chicago to calculate the best routes between any two locations using a combination of Pace suburban bus, Metra commuter rail, CTA light rail (the “L” system), CTA bus, and walking/biking segments. The tool also allows users to compare public transportation options with driving options. The Federal Transportation Authority (FTA) sponsored this project as an operational test to see if such a system could encourage greater use of public transportation. Under the terms of the grant, the RTA must submit a final report that objectively measures the effectiveness of the system according to FTA objectives and provides lessons learned for other transportation agencies which might consider a similar project. Clarity was selected to perform all necessary research and write the report under the supervision of the RTA and FTA.

About the RTA

The Northeast Illinois Regional Transportation Authority (RTA) is the third largest public transportation system in North America, providing more than two million rides a day in the Six-County region that surrounds Greater Chicago. The RTA was established in 1974 and later reorganized in 1983 to become an agency that provides financial oversight for the three "service boards" known as the Chicago Transit Authority (CTA), Metra commuter rail, and Pace suburban bus. The RTA also provides regional planning services and manages a technology program that supports region-wide projects such as the Multi-Modal Trip Planning System (MMTPS).  For more information regarding the RTA, please visit http://www.rtachicago.com/.